Weaving Art and Architecture into Sustainable Environments

Weaving Art and Architecture into Sustainable Environments

The growing appreciation that our ‘built environments’ embrace a more sustainable role in our communities, is beginning to focus the minds of those constructing buildings, homes, and transport infrastructure. No longer is the life, durability and functionality of the building enough. The impacts on the physical, social, economic and natural environments need to be considered … Continue reading

Is ‘Sustainability’ Starting to Bite?

Is ‘Sustainability’ Starting to Bite?

Time to sharpen your claws, toughen your skin, and amp up your diplomatic and collaborative skills ‘to eleven’ if you’re embarking on a journey to sustainably reconfigure your organisation, its offering, and how it thinks, breathes and behaves. How should we handle the inevitable bite-back when the introduction of sustainability begins to rattle cages? In … Continue reading

The Art of Recovery

The Art of Recovery

Finding our feet, stretching our legs, and dusting down our face-to-face social skills have coincided with the gradual lifting of restrictions within the UK, as we’ve collectively battled with the COVID-19 pandemic. Most of us have stories to tell of how we lived through the past 18 months and faced the frustrations, dealt with loss, … Continue reading

What Do People Want From Me?

What Do People Want From Me?

Here is a question which no doubt you have asked yourself many times, and I found myself doing so today. In this instance thinking about what I share through social channels and how I best support and leverage that to mutual benefit. When posting something online you carefully consider what might be deemed useful, augment … Continue reading

Our Purpose as Marketers

Our Purpose as Marketers

I recently commented on an editorial piece in a marketing publication that opined the rise of ‘purpose’ among well-meaning brands stating that it eclipsed the true reason for marketing, which according to the author (Professor Mark Ritson) was to make money and profit, period! That’s what excited him when he pushed for new consultancy work … Continue reading