Over the weekend, social media platform ‘X’ (formerly known as Twitter) reminded me that I joined and created my profile on there 15 years ago. It prompted me to ponder and run through the impact Twitter has had on my work life and the wider ripples it’s caused within society and the media landscape. Twitter/X … Continue reading
Time to sharpen your claws, toughen your skin, and amp up your diplomatic and collaborative skills ‘to eleven’ if you’re embarking on a journey to sustainably reconfigure your organisation, its offering, and how it thinks, breathes and behaves. How should we handle the inevitable bite-back when the introduction of sustainability begins to rattle cages? In … Continue reading
Most of us have taken time over the past six months to stop and think hard about our lives – our priorities, how we live, work, and interact with others. It has been a seminal moment and not always comfortable as individuals, couples and families have been confined within their homes over ‘lockdown’, and equally … Continue reading
Seeing how the impact of the spread of the Covid-19 Corona virus pandemic has emptied our supermarket shelves, and temporarily changed how we need to shop and feed ourselves and our families, here are a few suggestions to help; ease anxiety, eat on a tighter budget, deal with preparing all meals at home, buy enough … Continue reading
Recently, LinkedIn recognised my ’10 years anniversary’ of working in my current role. First of all, thank you to those who have responded to the LinkedIn prompt. As we probably all appreciate, this quirk of LinkedIn may not actually mean very much, but as a device to reach out, say “Hello”, or remind everyone else … Continue reading
5. Market maturity, marketing gets sophisticated and personal – Market saturation with excess product available required manufacturers to refine manufacturing output to meet specific needs of their markets, and maintain profitability through aiming precisely priced propositions at key customer groups while leveraging additional income streams through low cost, complementary services with a perceived high value. … Continue reading
I couldn’t possibly capture the variety of talks and subjects covered within Social Media Week, however, I can confirm that in London there was a fabulous response and show of interest in the 180 events that took place over the week. The events I attended drew people in their hundreds and were full to capacity. Many … Continue reading
Mark Batchelor 