Over the weekend, social media platform ‘X’ (formerly known as Twitter) reminded me that I joined and created my profile on there 15 years ago. It prompted me to ponder and run through the impact Twitter has had on my work life and the wider ripples it’s caused within society and the media landscape. Twitter/X … Continue reading
Tagged with #Twitter …
What’s The Next Step For Marketing, Business, & All That? (Part 3 of 6)
WHERE WE’RE AT IN 2012. Social media gives everyone a voice … but so what? The driving ethos of social media is ‘every individual has a voice, and can share it with the world’– in effect it’s taking the ‘one-to-one’ relationship up a notch to a ‘one-to-one-to-many’ dynamic where an individual has ‘networked personal contact’, and … Continue reading